Christ Hospital recently expanded in Cincinnati with a new state-of-the-art Birthing Center. The objective of the campaign was to attract new patients to establish a client base prior to opening. Marketing materials were targeted to newly pregnant women, as well as those in the family planning stage. A bright, celebratory color palette was used, along with genuine expressions that were relatable to women going through the uncertainty and excitement of pregnancy. 

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DELIVERABLES

Digital Banners, Social Posts, OOH, Outdoor Shopping Center Display, Direct Mail, Family Planning Kit, Email Template